The Search Ninja

SEO Myths Debunked and other Fairy Tales

March 31st, 2009 . by admin


fairy tale

I read a H-Y-S-T-E-R-I-C-A-L post over at Search Engine Journal by some short-sighted SEO who was claiming to “debunk” the “myth” that there are secret methodologies in search optimization. Holy shit this post had me rolling.

My favorite “Myth” :
There is some mystical secret formula that SEOs use to calculate, analyze and optimize a website and/or web page..

Some of the “Facts” put forward to debunk this myth include:
…most methodologies for analyzing SEO factors both on and off-page are very scientific. They are based on factors that can be readily quantified and often are defined on specific rule sets.
…As changes occur in search engine algorithms, so do these formulas. Complicated, perhaps, but there is nothing mystical here. With enough research and time, anyone can learn the very same formulas used by even the best SEOs.

WTF is this clown talking about? Readily quantified? Defined on specific rule sets? Or even better: “anyone can learn the very same formulas used by even the best SEOs.”

These statements are supported by pointing out that there are many online resources, browser toolbars and applications that will provide anyone with the necessary tools to do SEO just like the pros.

Then there is lots of blah, blah, nonsense, something about the scientific method, blah, blah,

Go check it out for yourself if you want a good laugh.

A warning to SEO Scientists & other Serious Practitioners: you may piss yourself so grab a box of depends before proceeding!

It’s such a curious human tendency to assume that everyone else shares ones own limitations.

An added bonus to the post is the comments (SEO Circle-Jerking at its finest). Poor, SEO-folks: “If I haven’t found it posted on _______ (insert name of beloved SEO resource), then it doesn’t exist.”

Ha Ha Ha! Priceless!

Numerus Sapientia

March 17th, 2009 . by admin

PHI

Just read a great post over at Science for SEO about one of my favorite subjects: PHI.  PHI (also known as the Golden Ratio) is approximately 1.6180339. There are many mysterious and beautiful properties to this ratio which can be found throughout all of man’s crafts and nature itself.

Here are some of my favorite PHI resources:

Would you take a Black Hat client?

March 4th, 2009 . by admin

Would you take on a new client if they were currently employing a Black Hat SEO campaign to promote their website? How might you approach such a campaign?

Poll your answer. Leave a comment.