(S)earch (E)ngine (O)ptimization -
(2)nd (G)eneration
or SEO2g:
Is the term I use to describe my unique search optimization methodologies. SIRE is the foundation of SEO2g, having furnished the data upon which these scientifically sound SEO methodologies have been built.
The key point of differentiation between SEO2g and common SEO (SEO1g), is the precision with which it can be applied. It has eliminated much of the guesswork commonly associated with search engine optimization.
One interesting feature of SEO2g is that it does not lend itself readily to automation or cookie cutter approaches. Each and every campaign must be treated as a unique entity with unique rules for optimization. This approach takes into account the dynamic nature of search engine indexing, query interpretation and sorting.
This obviously says something of the value inherent in boiler-plate driven SEO systems.
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